Gong.io

Tool Introduction

Gong.io is a technology company based in the San Francisco Bay Area and a recognized leader in revenue intelligence. Its platform uses AI to capture, transcribe, and analyze customer interactions across calls, emails, and meetings. This helps businesses replace guesswork with data-driven insights. Founded by Amit Bendov and Eilon Reshef, Gong addresses the challenge of incomplete customer information. It supports thousands of companies like LinkedIn and Shopify, delivering insights that drive efficiency and growth.

Demo Available?

Gong.io offers a personalized sales demo upon request by form submission and sales vetting. No credit card is needed.

Tool's Accuracy

User reviews highlight strong transcription accuracy and conversation analytics, especially for English-language sales calls. Some note occasional issues with accents or noise, but overall reliability is rated highly

Aggregate Rating

4.7/5 stars (based on 6,000+ verified reviews across the internet).

Detailed Overview

Gong.io delivers AI-driven revenue intelligence by analyzing real customer conversations to uncover risks, opportunities, and coaching moments.

What Gong.io Does

Gong.io’s Revenue Intelligence Platform captures conversations across video calls, phone calls, emails, and messages using integrations with tools like Zoom, Microsoft Teams, Salesforce, and email clients. It transcribes these using speech recognition and natural language processing. The system identifies topics like sentiment shifts or deal risks. It then delivers insights through dashboards or alerts. Users can coach teams with real examples or collaborate on deals using shared snippets.

Who Gong.io is for

Gong.io serves B2B organizations of all sizes—from startups to large enterprises. It's used by sales reps, managers, revenue ops teams, marketing staff, product leaders, customer success managers, executives tracking frontline activities—anyone needing visibility into customer-facing work.

Top Differentiators

Comprehensive automatic capture of all interactions.
Proprietary AI trained on sales-specific data.
Actionable recommendations tied to deal health.
Recognized leadership in the revenue intelligence category.
Intuitive interface supports fast onboarding.
Enterprise-grade security features support regulated industries.

Introductory Video

Founding Year

2015

Target Industry

B2B, Enterprise, Mid-Market, Technology, SaaS, Financial Services, Professional Services, Healthcare, Manufacturing, Telecommunications

Available Integrations

Salesforce: Enables Gong to capture, analyze, and sync customer interactions with deep bidirectional data flow.
HubSpot: Pushes call data and meeting insights into CRM records for streamlined deal management and onboarding.
Microsoft Dynamics: Supports bidirectional sync of communication activities and AI insights across platforms.
LinkedIn Sales Navigator: Embeds LinkedIn insights in Gong to personalize outreach within the platform.
Apollo: Supplies verified contact data to power Recommended Contacts based on historical sales performance.
Cognism: Delivers high-value contact information for prospecting within Gong’s Recommended Contacts feature.
LeadIQ: Integrates verified contact suggestions using past sales activity for targeted outreach.
Sendoso: Tracks gift-sending activity in Gong to centralize sales engagement touchpoints.
Leadfeeder by Dealfront: Brings web engagement signals into Gong to highlight high-intent prospects.
FullyRamped: Converts Gong call recordings into custom practice scenarios for sales training use cases.

Plans & Pricing

Gong.io uses a custom pricing model based on team size and product bundling. All contracts are billed annually with no monthly option, and most require multi-year agreements.

Platform Fee: Starts at $5,000 per year for small teams and can reach $50,000+ for large enterprises. Includes unlimited data storage.
Per-User License Fees:
- 1–49 users: $1,600 per user/year
- 50–99 users: $1,520 per user/year
- 100–249 users: $1,440 per user/year
- 250+ users: $1,360 per user/year
Minimum Seats: Three-user minimum required.
Product Bundling: Gong Core and Engage may be bundled together, potentially doubling the per-user cost.
Onboarding and Services: Mandatory onboarding fees range from $7,500 to over $30,000 based on team size and complexity.
Terms:
- All fees are non-cancelable and non-refundable.
- Contracts auto-renew unless canceled with at least 60 days' notice before the term ends.
Taxes such as VAT or GST may apply depending on location.

There is no free tier. Overage rates are not publicly disclosed.

Features & Specs

Automatic Recording and Ingestion: Connects with conferencing tools (Zoom), telephony systems, calendars, and email clients to capture all interactions.
Speech-to-Text Transcription: Offers accurate transcription for multi-language support.
AI-Powered Analysis: Identifies sentiment shifts, objections raised during calls, competitive mentions, next steps needed.
Deal Insights: Tracks pipeline health; flags stalled deals or missing actions.
Coaching Tools: Surfaces learning moments; tracks best practices by top performers.
Collaboration Features: Share audio snippets; tag teammates; annotate discussions within the app.
Custom Dashboards: Lets users track performance metrics or trends via tailored reports.
CRM Integrations: Works with platforms like Salesforce and HubSpot for seamless syncs.
Public APIs: Enables custom connections for data access or export needs.
Mobile Access: Native mobile app provides insight access while away from desktop tools.
User Management: SSO via SAML; RBAC allows fine-grained access control; SCIM enables user provisioning at scale.
Data Governance Tools: Includes configurable retention rules; users can request data deletion where required by policy or law.

Security & Compliance

Data Encryption: All data is encrypted in transit and at rest using industry-standard protocols.
SSO & SCIM: Supports single sign-on via SAML and automated user provisioning with SCIM.
Access Control: Role-based permissions control user access within the platform.
Data Management: Offers configurable data retention policies and supports deletion requests per privacy regulations.
Certifications: Gong holds SOC 2 Type II certification.
Storage Infrastructure: Customer data is stored in secure, distributed data centers.

Industry Use-Cases

Technology & SaaS

Gong records and analyzes sales calls to surface objections and deal risks. Sales leaders use this insight to coach reps, improve messaging, and increase win rates.

New reps access top-performing calls and receive AI-driven feedback. This speeds up onboarding and ensures consistent communication across the team.

Financial Services

Gong captures all client interactions with secure storage and searchable transcripts. This helps firms meet regulatory requirements and respond quickly to inquiries.

The platform detects signals of client interest in additional services. Managers use alerts to act on upsell opportunities at the right time.

Healthcare

Gong checks conversations for messaging compliance on complex products. Teams can correct deviations early for better communication with providers.

It also flags negative sentiment or unresolved issues in support calls. This helps teams reduce churn through early intervention.

Professional Services

Gong unifies client emails, calls, and meetings into a shared timeline. Project teams stay aligned and deliver a consistent experience.

Top consultants’ practices are identified and shared across teams. This improves service quality company-wide.

Tool's Alternatives

Chorus by ZoomInfo
Offers conversation analytics and coaching features with strong integration into ZoomInfo's B2B database. It supports direct access to enriched contact and company insights.

Salesloft
Provides multichannel sales engagement with workflow automation. It includes conversation intelligence tools, though its analytics may be less advanced than Gong’s.

Outreach
Combines sales engagement, deal tracking, and conversation intelligence in one system. Known for automation and CRM-integrated sequence management capabilities.

Wingman by Clari
Delivers live call coaching with actionable feedback during conversations. Focuses on real-time guidance rather than full revenue intelligence or forecasting.

Frequently Asked Questions

What does Gong.io’s platform capture and analyze?
Gong.io captures interactions across calls, emails, messages, and meetings. It transcribes them using speech recognition, then analyzes conversations for sentiment shifts, objections, risks, and next steps.

How much does Gong.io cost per user annually?
Annual per-user pricing starts at $1,600 for 1–49 users. Volume discounts apply down to $1,360 per user/year for 250+ users. A three-user minimum applies.

Does Gong.io charge additional platform or onboarding fees?
Yes. Platform fees start at $5,000 per year with unlimited data storage. Onboarding fees range from $7,500 to over $30,000 based on team size and complexity.

What integrations are available with Gong.io?
Gong integrates with Salesforce, HubSpot, Microsoft Dynamics, Zoom, email clients, LinkedIn Sales Navigator, Apollo, Cognism, LeadIQ, Sendoso, Leadfeeder by Dealfront, and FullyRamped.

Who typically uses Gong.io within a company?
Sales reps use it to improve messaging. Managers coach with real examples. Revenue ops teams track pipeline health. Marketing and customer success teams analyze engagement quality.

Is Gong.io secure and compliant for enterprise use?
Yes. It uses encryption in transit and at rest. Supports SSO via SAML and SCIM provisioning. Holds SOC 2 Type II certification with configurable retention policies.

Does Gong.io support mobile access for users on the go?
Yes. A native mobile app provides access to insights outside of desktop tools for flexibility across workflows.

Can I personalize dashboards or reports in Gong.io?
Yes. Users can build custom dashboards to track performance metrics or spot trends relevant to their roles or goals.

Is a free version of Gong.io available?
No free tier is offered. All plans require annual contracts with non-refundable fees; most deals involve multi-year commitments after sales vetting and onboarding purchase.

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