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    Influencity

    Streamline your social media and influencer marketing with actionable insights at scale.

    Influencity

    Streamline your social media and influencer marketing with actionable insights at scale.

    Tool Introduction

    Influencity is an influencer marketing platform built to manage every stage of the campaign lifecycle. It helps brands and agencies discover influencers, analyze audiences, execute campaigns, and generate reports across major social networks. Originally focused on Twitter, Influencity now supports Instagram, TikTok, YouTube, and more. With tools for influencer discovery, CRM (customer relationship management), content planning, and social listening, the platform brings influencer marketing and social media strategy together in one place.

    Demo Available?

    Influencity offers a self-service 7-day free trial without requiring a credit card or contract. Sales contact is available for Enterprise plan demos.

    Tool's Accuracy

    User reviews describe Influencity’s analytics as highly accurate compared to Instagram API data. Feedback indicates trusted insights across Instagram, TikTok, and YouTube despite minor campaign reporting limitations.

    Aggregate Rating

    4.6/5 stars (estimated from informal sources and limited reviews)

    Detailed Overview

    Influencity blends influencer discovery with campaign execution and analytics in a unified platform.

    What Influencity Does

    Influencity provides a central platform for finding influencers, managing relationships, running campaigns, and tracking performance. It includes a searchable database of 200 million creators with advanced filters for targeting. Users can manage outreach at scale with CRM tools and automated emails. Campaign features include affiliate workflows like product seeding and code tracking. The service also offers real-time reporting dashboards and integrated tools like content calendars and sentiment analysis.

    Who Influencity is for

    Marketing professionals at brands or agencies use Influencity to streamline influencer selection and campaign execution. It suits small teams needing insights as well as enterprise groups managing multiple campaigns. Teams benefit from centralized data views when aligning influencer activity with broader social efforts.

    Top Differentiators

    Influencity stands out through its large creator database, strong analytics depth, and unified profile views across platforms. Its mix of CRM functions with campaign tools supports complex workflows without requiring third-party integrations. Compared to other platforms in its category, Influencity balances power with usability by offering detailed filtering options while maintaining visual reporting dashboards—all within one system.

    Introductory Video
    Founding Year

    2014

    Target Industry

    B2B, B2C, SMB, Enterprise, consumer goods, retail, technology, food and beverage, entertainment

    Available Integrations
    • Shopify: Connects directly to Influencity for product seeding, discount code generation, and campaign sales tracking.
    • Professional: Designed for businesses running end-to-end influencer marketing campaigns year-round.
    • Business: Built for brands and agencies executing multiple campaigns at once. Lets you share reports and analyses from the platform.
    • Enterprise: A flexible plan offering campaign workflows, unlimited searches, and full profile analysis tailored to specific needs.

    You can upgrade at any time. The current payment is applied toward your new subscription.

    You can cancel anytime in the account settings under 'Products & Billing'. After cancellation, access to campaign data and influencer archives ends when the billing period expires. Restarting a canceled subscription results in loss of stored influencer data.

    Payments are accepted by credit card, debit card, or bank transfer. Invoices are available in Settings under Billing.


    Pricing last verified: 01/19/2026
    Official Source: https://influencity.com/pricing/
    Disclaimer: Pricing is subject to change. Please confirm current pricing on the vendor site.
    Features & Specs
    • Influencer Discovery: Search over 200 million creators using filters like demographics, engagement rate, audience location, or niche.
    • Cross-Platform Profiles: View combined metrics across Instagram, TikTok, YouTube in one profile to assess reach efficiently.
    • Influencer Relationship Management (IRM): Track communications automatically; organize influencers into lists; segment by audience traits or active campaigns.
    • Outreach Automation: Send bulk emails with tracking; manage responses through a centralized inbox linked to each profile record.
    • Campaign Execution: Handle outreach steps from product seeding to discount code creation; track redemptions without manual input using Shopify integration.
    • Real-Time Reporting: Dashboards show post-level impact across platforms; review engagement rates alongside audience breakdowns per campaign.
    • Content Calendar: Plan posts visually; coordinate team contributions; approve assets directly within the tool interface.
    • Social Inbox: Consolidate messages from all channels into one feed—streamline community replies or support tasks in one view.
    • Sentiment Analysis & Listening: Monitor brand mentions across 100M+ sources; track keywords or hashtags to gauge tone in public conversations.
    • Technical Limits by Tier: Monthly usage limits vary by plan (e.g., Basic: 5K searches/month); higher tiers offer expanded access.
    Security & Compliance

    -

    Industry Use-Cases

    Consumer Goods

    Influencity helps consumer goods brands find influencers in specific regions, track coupon redemptions, and measure campaign results to improve product launches across European markets.

    Retail/E-Commerce

    Retailers use Influencity to discover creators, manage outreach and product delivery, assign discount codes, and monitor sales attribution. The platform coordinates posts and tracks trends for better campaign control.

    Technology

    Tech companies rely on Influencity to identify relevant creators, monitor audience sentiment with analysis tools, and adjust strategies based on post performance and early feedback.

    Entertainment

    Entertainment brands use Influencity to reach younger audiences through targeted influencer selection, communication tools, and real-time dashboards that track engagement and subscription outcomes.

    Tool's Alternatives

    HypeAuditor
    Focuses on fraud detection and audience credibility scoring. It emphasizes analytics but lacks Influencity's built-in campaign workflow tools or creator messaging features.

    Upfluence
    Offers AI-driven creator matching, Shopify integration, and a marketplace model. Enables fast campaign launches with real-time approvals and payments, though interface customization may be limited.

    GRIN
    Supports long-term influencer relationships with discovery, collaboration, payments, and tracking. Focuses on ambassador programs but may require more manual oversight than automated platforms.

    CreatorIQ
    Delivers enterprise-level analytics, compliance features, and global scalability. Designed for complex teams with brand safety needs but has a steeper learning curve for smaller users.

    Modash
    Excels in influencer discovery and transparent audience analytics. Lacks built-in tools for managing campaigns end to end like those in Influencity.

    Influencer Hero
    Combines outreach automation, affiliate tracking, and discovery in a simple interface. Best suited for narrow use cases rather than full-scale campaign operations.

    Frequently Asked Questions

    What features are included in the free trial?
    The 7-day trial lets users apply unlimited filters but view only the top three results per search. It includes access to 30 total search results and three monthly analyses, with no credit card required.

    What are the pricing details for Influencity plans?
    Plans start with Professional at $348/month or $278/month billed annually. Business is $698/month or $558/month annually. Enterprise offers custom pricing based on selected features and usage limits.

    How many influencers can I store per plan?
    Professional includes storage for 600 influencers. Business allows up to 2,000 stored influencers. Enterprise plans offer customizable influencer storage limits depending on contract terms.

    Which platforms does Influencity support for influencer metrics?
    Influencity supports Instagram, TikTok, and YouTube. Profiles show combined metrics across these platforms to help evaluate reach and audience data in one place.

    Does Influencity include outreach automation tools?
    Yes. Users can send bulk emails, track responses, and manage communication from a centralized inbox linked to each influencer’s profile.

    Can I track campaign performance in real time?
    Real-time dashboards show post-level impact, engagement rates, and audience breakdowns across platforms during active campaigns.

    Is there integration with e-commerce platforms like Shopify?
    Yes. Influencity integrates directly with Shopify to manage product seeding, generate discount codes, and track campaign redemptions automatically.

    Who typically uses Influencity’s platform?
    Marketing teams at brands and agencies use it to find creators, manage campaigns, analyze performance, and centralize social media activity—especially across consumer goods, retail, tech, and entertainment sectors.

    How does campaign management work within Influencity?
    Users run full workflows from outreach through content planning to tracking sales attribution using built-in tools like calendars and affiliate code tracking.

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