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    Sendpulse

    Multi-channel marketing automation for growing businesses

    Tool Introduction

    SendPulse is a cloud-based marketing automation platform designed to centralize multi-channel communication for businesses of all sizes. It combines tools for email, SMS, chatbots, web push notifications, landing pages, CRM, and online courses into one system. Founded in 2015, it addresses the fragmentation many marketers face by eliminating the need for multiple disconnected tools. The platform supports global users with multilingual 24/7 support and has attracted notable clients across retail, hospitality, professional services, and more. Its growth reflects ongoing adaptation to digital marketers' evolving needs through continuous feature expansion.

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    Detailed Overview

    SendPulse centralizes digital marketing workflows across messaging channels and customer engagement tools in one unified interface.

    What SendPulse Does

    SendPulse consolidates core marketing functions into a single interface. It captures subscriber data via forms, segments audiences by behavior or demographics, delivers personalized messages across channels like email and SMS using drag-and-drop builders and pre-built templates. Automation 360 creates event-triggered workflows that span emails, chatbots, and SMS. Users can build landing pages or online stores without code and manage leads through an integrated CRM. Chatbot builders support platforms like WhatsApp and Instagram. Analytics track open rates, clicks, engagement trends, unsubscribes, and spam complaints.

    Who SendPulse is for

    Startups use free plans to scale customer acquisition quickly. Small business owners automate outreach using accessible templates. Mid-sized teams run cross-channel campaigns from one dashboard while enterprises leverage scalable segmentation and API access. Educators create courses with built-in monetization tools. eCommerce brands reduce churn using post-purchase automations. Agencies manage multiple clients with unified analytics while non-technical users benefit from intuitive editors without coding requirements.

    Top Differentiators

    SendPulse offers integrated multi-channel functionality spanning email to online courses in one platform. The free plan includes up to 500 subscribers with full CRM access—more generous than many alternatives. Chatbot support spans five major platforms versus the limited scope of competitors. A $5K startup grant supports early-stage growth directly. Multilingual 24/7 support enables global service coverage across underserved regions.

    Introductory Video
    Founding Year

    2015

    Target Industry

    B2B, B2C, SMB, Enterprise, Retail, E-commerce, Hospitality, Travel, Professional Services, Airlines, Manufacturing, Startups, Digital Education, Technology

    Available Integrations
    • Make: Connects SendPulse with over 850 apps through automated workflows using 450 exposed API methods.
    • n8n: Triggers flows after successful payments in SendPulse and passes data to other systems via visual editor.
    • Zapier: Links SendPulse to tools like Google Sheets, shopping carts, and CRM platforms using automation.
    • WooCommerce: Transfers customer data automatically from the store to SendPulse via an API connection.
    • Shopify: Exports contacts to SendPulse and customizes pop-up display on store pages.
    • PrestaShop: Exports email addresses to SendPulse and imports contacts for campaign targeting.
    • CS-Cart: Supports online store operations with listed integration in the marketplace.
    • Pipedrive: Syncs contacts from Pipedrive to mailing lists and sends automated email campaigns from SendPulse.
    • HubSpot: Imports email addresses into SendPulse for updated mailing lists.
    • WordPress: Adds subscription forms with customizable styles and imports contacts into mailing lists.
    • Jivosite Chat: Handles live chat, callbacks, messengers, email support, payments, and CRM connections within chats.
    • Free: $0/month. Supports up to 15,000 emails to 500 subscribers. Includes 140+ email templates, drag-and-drop builder, contact import, subscription forms, basic automation, open and click analytics, 3 sender addresses, 1 domain, 250 MB image storage, A/B testing with 3 groups over 20 contacts, 5 automated flows with 50 elements each and 1 event per flow, and 1 website or bio link page.
    • Standard: $8/month billed semiannually or annually for up to 500 subscribers. Pay-as-you-go option: $40 for up to 10,000 emails valid for one year. Adds unlimited emails, static segmentation, advanced A/B testing with content and sender variations (4 groups over 30 contacts), scheduled sending, payment processing in emails, no branding, advanced automation (10 flows with up to 70 elements and 10 events), support for 3 users per account, 100 sender addresses across 3 domains, and storage up to 1 GB.
    • Pro: $9.60/month billed semiannually or annually for up to 500 subscribers. Pay-as-you-go option: $48 for up to 10,000 emails valid for one year. Adds reengagement campaigns, dynamic segmentation with up to 50 segments, expert automation (50 flows with up to 150 elements and 50 events), personalized onboarding coordinator, A/B testing with more than 40 contacts across five groups, support for ten users per account, email verification (100 verifications), storage of up to two gigabytes across five domains and three hundred sender addresses.
    • Enterprise: $13.44/month billed semiannually or annually starting at minimum of 2,500 contacts. Pay-as-you-go option:

      Pricing last verified: 01/23/2026
      Official Source: https://sendpulse.com/pricing
      Disclaimer: Pricing is subject to change. Please confirm current pricing on the vendor site.
    Features & Specs
    • Email Builder: Drag-and-drop editor with responsive templates grouped by industry; no HTML needed.
    • Personalization: Insert names or job titles; conditionally show content based on user data.
    • Segmentation: Filter contacts by behavior or demographics; dynamic groups update automatically.
    • Automation 360: Triggered flows based on opens or purchases; mix emails with chatbot steps.
    • A/B Testing: Test subject lines or send times; resend unopened emails after edits.
    • Deliverability Tools: Spam checker; list cleaner; bounce tracking.
    • Analytics: Monitor open/click rates; track errors or unsubscribes per campaign.
    • SMS Campaigns: Bulk sending with delivery tracking; trigger texts in automation flows.
    • Viber Messaging: Send Viber campaigns or bot sequences as part of broader workflows.
    • Chatbot Platform: Build bots for Messenger, Telegram, WhatsApp, Viber & Instagram; automate replies.
    • Mobile Chat App: Real-time notifications; reply from phone app; manage subscribers on the go.
    • Landing Pages: Create mobile-friendly stores or link pages without code; integrate lead forms into CRM.
    • Web Push Notifications: Show popups based on visitor actions at optimal times.
    • Live Chat Widget: Provide real-time website assistance linked to contact records in CRM.
    • Online Course Builder: Upload lessons; track student progress; sell courses using integrated payment features.
    • CRM System: Manage deals and contacts centrally across all messaging channels using custom tags and pipelines.
    • API Access & Integrations: Use REST API to sync external systems via webhooks or connectors like Skyvia.
    • Mobile Campaign Management: Launch campaigns from iOS app; view stats anywhere anytime.
    • Language Support: Interface available in English, Spanish, Portuguese, Turkish, Ukrainian & Russian.
    Security & Compliance

    API access is available through REST API; however, specific security practices for authentication are not detailed. Public documentation does not specify encryption methods or compliance certifications for data handling or storage.

    Industry Use-Cases

    eCommerce and Retail

    SendPulse helps eCommerce businesses recover abandoned carts with automated email and SMS reminders, increasing conversions. Post-purchase workflows improve retention through feedback requests, product suggestions, and regular engagement.

    Digital Marketing Agencies

    Agencies use SendPulse to manage multi-client campaigns from a single dashboard via API. Lead generation flows combine landing pages, CRM automation, and nurture sequences to deliver qualified leads efficiently.

    SaaS and Software Companies

    SaaS teams improve onboarding with behavior-based email and SMS flows triggered by user actions. Usage tracking enables targeted upsell messages when customers approach plan limits or show expansion signals.

    Startups and Early-Stage Ventures

    Founders use SendPulse's free tools and startup credits to launch customer acquisition campaigns with chatbots, landing pages, and email automation. Pre-launch campaigns drive early signups and community growth.

    Professional Services and Consulting

    Firms qualify leads using landing pages and segmentation workflows tied to CRM data. Automated post-project follow-ups maintain relationships while targeted emails promote additional services to engaged clients.

    Tool's Alternatives

    ActiveCampaign
    Combines email marketing with advanced journey automation. It supports sales-focused workflows using tags, behavior triggers, predictive sending, and split-path logic.

    GetResponse
    Offers a full marketing suite including autoresponders and landing page builders. Webinar hosting features make it useful for event-driven campaigns.

    MailerLite
    Features simple design tools with automation and form support. Its intuitive interface suits small teams needing basic yet effective campaign execution.

    Brevo (formerly Sendinblue)
    Provides robust marketing plus transactional email services. Built-in GDPR compliance makes it suitable for regulated markets and operational messaging needs.

    Frequently Asked Questions

    What channels does SendPulse support for marketing automation?
    SendPulse supports email, SMS, chatbots, web push notifications, Viber messaging, landing pages, and online courses. Automation flows can combine these channels in one workflow using its Automation 360 tool.

    What features are included in the free plan?
    The free plan includes up to 15,000 emails per month for 500 subscribers. It offers full CRM access, basic automation tools, signup forms, contact import, analytics tracking, and over 140 pre-designed templates.

    How does SendPulse help eCommerce businesses increase sales?
    ECommerce users recover abandoned carts with email and SMS reminders. Post-purchase workflows request feedback and suggest products to boost retention and repeat purchases.

    Which chatbot platforms are supported by SendPulse?
    Chatbot builders work on Facebook Messenger, Telegram, WhatsApp, Viber, and Instagram. Users can automate replies and integrate bots into larger multi-channel workflows.

    Can agencies manage multiple clients within SendPulse?
    Yes. Agencies use one dashboard to run cross-client campaigns with API access and unified analytics for performance tracking across all clients.

    What types of integrations does SendPulse offer?
    SendPulse connects with tools like Shopify, WooCommerce, HubSpot, WordPress, Pipedrive via native integrations. It also works with Zapier and Make for broader app connections through API workflows.

    Does SendPulse include a built-in CRM system?
    Yes. The platform has an integrated CRM that manages deals and contacts across all messaging channels using custom tags and visual pipelines.

    How is pricing structured across different plans?
    Plans start at $6/month (Standard), $7.20/month (Pro), or $8.40/month (Enterprise) for 500 subscribers billed annually. Pricing scales with list size; Enterprise requires at least 2,500 contacts.

    Can I build landing pages without coding skills?
    Yes. Users create mobile-friendly landing pages or stores using a drag-and-drop editor. Forms can collect leads directly into the CRM without writing any code.

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